Industry News

Home / News / Industry News / Why are rectangular or cubic packaging shapes more commonly used in drinks packaging?

Why are rectangular or cubic packaging shapes more commonly used in drinks packaging?

Rectangular or cubic packaging shapes are more commonly used in drinks packaging box for several practical reasons:

Efficient use of space: Rectangular or cubic shapes maximize the use of space in transport vehicles, warehouses, and retail shelves. These shapes can be stacked tightly with minimal gaps, making the most of the available storage and reducing transportation costs.

Stability: Boxes with flat surfaces are easier to stack securely. They are less likely to shift or tip over during transportation and handling, which reduces the risk of damaging the drinks inside.

Ease of manufacturing: Rectangular and cubic shapes are relatively simple to manufacture. They involve fewer complex cuts or folds, making the production process more cost-effective and consistent.

Uniformity: Standardized shapes help with automation and storage. Many logistics systems, including conveyor belts and robotic arms, are optimized for handling uniform shapes, which speeds up packaging, loading, and unloading processes.

Material efficiency: These shapes often allow for better material utilization. For example, rectangular packaging can be made from flat sheets of cardboard or other materials with minimal waste, contributing to cost savings and environmental benefits.

Consumer convenience: Cubic and rectangular packaging is easier for consumers to carry, store, and arrange. These shapes fit well in refrigerators, shelves, and shopping bags, enhancing user convenience.

Rectangular or cubic packaging shapes strike a balance between space efficiency, stability, manufacturing ease, and consumer convenience, making them the preferred choice for drinks packaging.